Hello! I am Prajakta

A UX Designer & Researcher from India, now in Singapore.

Currently, I am employed as a Product Design Manager at Visa Worldwide Pte Ltd. where I work for the company’s private cloud and its applications. I research, conceptualise, design and prototype solutions to expand their capacity of efficiency & impact.

My Process

Understand. Interpret. Design. Validate

1. Understand

As a first step towards successful engagement, I start with understanding the requirements from stakeholders, clarifying initial user/ stakeholder assumptions, diving deeper in the project to document goals to ensure everyone resonates with the problem’s context.

2. Interpret

I interpret problems and uncover user pain points using quantitative & qualitative research methods. I strongly empathise with users in all my involvements. Some popular methods include surveys, contextual enquiries & card sorts. Synthesis is done using affinity mapping.

3. Design

After thorough research, I visualize solutions & implement them through my designs. These solutions are smart, scalable that can be easily refined whenever required. I use Figma and sketch for my designs.

4. Validate

Validating design decisions is as important as conducting initial research for a project. I make sure to test the experience with users through usability tests and track performance using analytics to implement a thoroughly tested product/experience.

Case Studies

Some of my recent projects

Vulnerability Management System

Improving how vulnerability management system tracks and remediates vulnerabilities faster to mitigate any risk and ensure operational efficiency. 

Developer Centre

Creating a platform for developers to facilitate efficient deployments, knowledge transfer, access to documentation, status updates & an easy action framework to increase productivity.

Server Provisioning Timeline

Improving how the timeline tracks and communicates server status to minimize delays and ensure successful deployments.